Tracking the journey of PRCA 3330

Oh, the PLACES you’ll go…

Posted on: October 30, 2010

Even though I find it extremely creepy, the latest craze in social networking is all about location, location, location. Location focused social networks are popping up all over the place! Foursquare and Gowolla  have dominated the scene so far, but there is a new player in the game- Facebook’s Places. As the largest social networking site today, Facebook is doing anything in their power to stay current. Facebook is constantly changing and adding features to stay on top of the social media totem pole.

Location focused social network can be a great tool for PR professionals. By users “checking-in” to your company, you are able to track your public and reward their loyalty. Companies have started to offer incentives for checking into their location, and now with the upcoming holiday season I’m sure they will offer exclusive sales to those who “check-in”.

While I don’t want everyone knowing my exact location at all times, there are some pretty lucrative reasons to join a location-based networking site. In today’s economy you have to do all you can to save every penny, and the exclusive deals offered to the users of these sites may be enough to cause me to jump on the bandwagon!


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 1 other follower

October 2010
« Sep   Nov »
%d bloggers like this: